Business

Developing a ‘hook’ and ‘story’ for your next event.

Organising an event is a difficult beast but don’t trip up before you start without clearly considering the value proposition of your event. Like any business plan you need to consider your audience; the suitability of your offering and its value along with an understanding of what your competitors are doing and why your offering …

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Pied

Being newly self employed has thrown numerous challenges at me, but Covid 19 has been like a custard pie right in the grill! I think the biggest shock was not getting any government grant as my business only started at the end of 2019. I have had to dust myself down and just get ‘on …

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What’s your value?

This is question I imagine is racing through the minds of many now. As a brand spanking new event and marketing business this question would usually be a pre cursor to what your brand stands for and its values – what are the beliefs running through the backbone of your business? When I set up …

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Transfer Deadline

It’s a running joke in our house that it’s football transfer deadline AGAIN. I’m convinced it happens every couple of weeks as it’s mandatory for Sky Sports to be continually on the telly. My husband is glued to the announcements about which team will sign which player for an eye watering fee. Of course, I …

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Goals

As the Christmas fog clears and we regret those second helpings to the cheese board and daily gin indulgences we turn our thoughts to NY resolutions and for many Veganuary and dry January   – but is it not enough we have to return to work and battle the school run without taking away our meat …

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